Description
What you'll do
It's an exciting time at BC Hydro as we continue to evolve our offerings to meet the changing ways our customers are using electricity and help reduce the impacts of climate change. As the Customer Marketing Manager within our Integrated Marketing team, you'll be at the forefront of connecting British Columbians with Power Smart solutions. Your team will be responsible for the end-to-end marketing of BC Hydro's products and programs, working closely with product and program managers throughout the organization, as well as colleagues within the Marketing, Brand, and Digital Experience team.
* Lead the planning, development, and delivery of marketing campaigns for new and existing products and programs that effectively meet our customers' expectations and needs.
* Work collaboratively across the Marketing, Brand, and Digital Experience team to ensure the delivery of consistent marketing creative and messaging that meets customers in all stages of their journey.
* Bring a data-informed approach to our digital marketing strategies, including paid search, social media, and programmatic advertising.
* Provide expert advice to colleagues across the organization on how best meet their business objectives through effective marketing tactics.
* Lead a team of three marketing communications professionals.
* Collaborate with and manage a roster of small marketing agencies, including video, creative, and multi-language vendors.
It's an exciting time at BC Hydro as we continue to evolve our offerings to meet the changing ways our customers are using electricity and help reduce the impacts of climate change. As the Customer Marketing Manager within our Integrated Marketing team, you'll be at the forefront of connecting British Columbians with Power Smart solutions. Your team will be responsible for the end-to-end marketing of BC Hydro's products and programs, working closely with product and program managers throughout the organization, as well as colleagues within the Marketing, Brand, and Digital Experience team.
* Lead the planning, development, and delivery of marketing campaigns for new and existing products and programs that effectively meet our customers' expectations and needs.
* Work collaboratively across the Marketing, Brand, and Digital Experience team to ensure the delivery of consistent marketing creative and messaging that meets customers in all stages of their journey.
* Bring a data-informed approach to our digital marketing strategies, including paid search, social media, and programmatic advertising.
* Provide expert advice to colleagues across the organization on how best meet their business objectives through effective marketing tactics.
* Lead a team of three marketing communications professionals.
* Collaborate with and manage a roster of small marketing agencies, including video, creative, and multi-language vendors.
Contact
BC Hydro
6911 Southpoint Drive
Burnaby
Colombie-Britannique Canada
www.bchydro.com
From the same organization
21 Nov, 2024
22 Nov, 2024
